Effective August 12, 2026
Superior Orthodontics
Eastpointe: 22770 Kelly Rd, Eastpointe, MI 48021
Southfield: 26699 W 12 Mile Rd Ste 202, Southfield, MI 48034
Email: info@superiororthodontics.com
Phone: (248) 313-4899
Website: superiororthodontics.com
1. Overview
Superior Orthodontics ("we," "our," or "us"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information, including information collected through our website and SMS/text messaging program at superiororthodontics.com.
2. Information We Collect
When you submit a form, request a consultation, or opt into our SMS communications, we may collect the following: full name, phone number, email address, date of birth (for minors, guardian information is required), insurance information, and treatment inquiries and questions.
3. How We Use Your Information
We use the information we collect to schedule and confirm appointments, follow up on consultation and treatment inquiries, send appointment reminders and treatment-related updates, communicate practice announcements and promotional offers via text, email, or phone, and improve our services and patient experience.
4. SMS / Text Messaging
By providing your phone number on our website or contact forms, you consent to receive text messages from Superior Orthodontics. These messages may include appointment confirmations, reminders, follow-up communications, and occasional promotional messages. Message frequency varies. Message and data rates may apply. You may opt out at any time by replying STOP to any text message. For help, reply HELP or contact us at (248) 313-4899. We do not sell, share, rent, or disclose your phone number or any personal information to third parties for their marketing purposes.
5. No Sharing of Personal Information
Your personal information, including your phone number, is used solely to communicate with you about your care and our services. We do not sell or share your information with third parties for marketing or advertising purposes.
6. Third-Party Service Providers
We may use trusted third-party platforms to manage scheduling, communications, and lead management. These partners are contractually required to protect your information and are prohibited from using it for any purpose beyond providing services on our behalf.
7. Data Security
We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or misuse. Our digital communications and lead management systems are handled by trained, HIPAA-aware staff.
8. Children's Privacy
For patients under the age of 18, we collect information from a parent or legal guardian. By submitting information on behalf of a minor, you confirm that you are authorized to do so.
9. Your Rights
You may request to access, update, or delete your personal information at any time by contacting us at (248) 313-4899 or info@superiororthodontics.com, or by writing to us at either office address above.
10. Cookies
Our website uses cookies to improve your browsing experience. By continuing to use the site, you consent to our use of cookies. You may adjust your browser settings to decline cookies if preferred.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any updates will be posted at superiororthodontics.com/privacy with a revised effective date.
12. Contact Us
Superior Orthodontics, 22770 Kelly Rd, Eastpointe, MI 48021 and 26699 W 12 Mile Rd Ste 202, Southfield, MI 48034. Phone (248) 313-4899. Email info@superiororthodontics.com. Website superiororthodontics.com.